Category: Uncategorized
How and what advertisers track about you online: Infographic
You’d be surprised what information can be collected about you during your online web browsing. Advertisers, in conjunction with third-party firms, collect information about you ranging from websites you visit, […]
Video: How to build a recession-proof employment plan
Caught this watching some TED Talks presentations. Wanted to share it because I think it reflects the dynamics and changed opportunities of the new job market that people aren’t quite […]
Media literacy lesson: How to add the spice of drama to media content? Just add infidels.
As I say in my book Does This News Make Me Look Fat? Ingredients like sex, outrage and drama are added to media content in order to make otherwise bland […]
Media literacy: How ingredients inside media content wage war on your rational thinking.
Chocolate cake. Fattening. Lots of sugar. You know, it will destroy your diet. You know why it will. Yet, there it is (or what’s left of it) sitting on your […]
The real reason GM dropped its $10M ad campaign on Facebook. And why their ads didn’t work
How many of us buy motor oil at Disneyland? We’ll buy souvenirs, food and pictures at The Magic Kingdom, but probably, not motor oil if it were pitched to us. […]
Why I wrote Does This News Make Me Look Fat?
My book Does This News Make Me Look Fat? is officially launching in a few days, Tuesday the 1st of May starting with Amazon. As friends and peers become aware, […]
This is an awesome Craigslist ad! Take a look.
Anyone who has been on Craigslist knows how boring those ads can be. This one is so good it makes a 1995 Pontiac sound exciting. A good reminder for creative […]
Petunia. How a children’s book illustrates the difference between gaining knowledge from media or just an identity.
I read this book in first grade. Petunia. A book by Roger Duvoisin about a goose named Petunia who finds an book. She never reads it, but always carries it […]