Tag: branding
Why branding is critical for your business long-term survival.
In my previous marketing post “Why small to media size companies often hate when marketing firms use the word ‘branding.’” I talked about how clients often roll their eyes when […]
The future of media literacy? “Cause it’s got electrolytes” Why talking points we pick up from media sources to make us smart often don’t. [VIDEO]
What are talking points? Talking points are essentially bulleted ideas; a verbally presented PowerPoint, to make bite-sized arguments that you can easily chew on and mentally digest and remember. More […]