I’d like to submit a new word into the lexicon: Mass Technosis. Like hypnosis, it’s when business and industry get hypnotized by the hype of a technology. Mesmerized and led […]
Why should you care about reputation management? 1. To Avoid SEO Blackmail. I had my first encounter with this about 8 years ago when the CEO and CFO of […]
I talk about data management issues in relationship to marketing and branding and product development because this will affect(possibly permanently) a business’ relationship with customers and marketing relationships if not […]
How many of us buy motor oil at Disneyland? We’ll buy souvenirs, food and pictures at The Magic Kingdom, but probably, not motor oil if it were pitched to us. […]
Facebook’s IPO is coming soon. And many of the people who will pay for the initial stock offering of around $45 are betting the price will shoot up. And for […]