The love affair with Apple is over. Now the real customer relationship with Apple can begin.

We all know what the first stage of love is like. An emotional surge that overwhelms our logic and reason. Life doesn’t seem complete without the object of our affection […]

The best training for UX and technology professionals: Your parents.

Every Christmas, after Santa Claus comes to my parents’ home, I come: the family’s unofficial IT & Tech support person. I’m minus the red hat, white beard and (for now, […]

Is the marketing and business community hypnotized by technology? Technology zombies?

I’d like to submit a new word into the lexicon: Mass Technosis. Like hypnosis, it’s when business and industry get hypnotized by the hype of a technology. Mesmerized and led […]