Tag: video
Video: How to build a recession-proof employment plan
Caught this watching some TED Talks presentations. Wanted to share it because I think it reflects the dynamics and changed opportunities of the new job market that people aren’t quite […]
Media literacy lesson about Prop Proof. An example from The Daily Show with Jon Stewart. [VIDEO]
In my book Does This News Make Me Look Fat?, I talk about prop proof. Using a prop to back up of claim that often isn’t supported by what is […]
The future of media literacy? “Cause it’s got electrolytes” Why talking points we pick up from media sources to make us smart often don’t. [VIDEO]
What are talking points? Talking points are essentially bulleted ideas; a verbally presented PowerPoint, to make bite-sized arguments that you can easily chew on and mentally digest and remember. More […]
Marketing strategy. Plop plop, fizz fizz. It’s the secret of how to get customers to buy 200% more of your product.
Another part of marketing and persuasion is that buying often takes place at a level of our mind, just below conscious thought and intellectual review. Often getting us to buy […]
What If The Modern Media Covered Fairy Tales? [VIDEO]
New video supporting my book Does This News Make Me Look Fat? with humorous look at what would happen if the modern news media covered events like Goldilocks & The […]
Are media companies worried about the effects of media consolidation? This video (and its mysterious disappearance could be telling.
In my upcoming book Does The News Make Me Look Fat? , I talk about how media consumption works like food consumption. In this model, there are people that gather, […]
Would you let an intern casually manage all your marketing? Then why do so many companies let interns casually manage their social media?
Social Media, Though marketing directors and CEO give talks about how important social media is to their business, when you often look at their operations, you often find a 19-year […]
