The future of media literacy? “Cause it’s got electrolytes” Why talking points we pick up from media sources to make us smart often don’t. [VIDEO]

What are talking points? Talking points are essentially bulleted ideas; a verbally presented PowerPoint, to make bite-sized arguments that you can easily chew on and mentally digest and remember.  More […]

Marketing strategy. Plop plop, fizz fizz. It’s the secret of how to get customers to buy 200% more of your product.

Another part of marketing and persuasion is that buying often takes place at a level of our mind, just below conscious thought and intellectual review. Often getting us to buy […]

What If The Modern Media Covered Fairy Tales? [VIDEO]

New video supporting my book Does This News Make Me Look Fat? with humorous look at what would happen if the modern news media covered events like Goldilocks & The […]

Are media companies worried about the effects of media consolidation? This video (and its mysterious disappearance could be telling.

In my upcoming book Does The News Make Me Look Fat? , I talk about how media consumption works like food consumption. In this model, there are people that gather, […]